• All
  • Cloud
    • Solutions
    • Virtualization
  • Data
    • Analytics
    • Big Data
  • Finance
  • Human Resources
    • HR Solutions
    • Talent Management
  • IT Infra
    • App Management Solutions
    • Best Practices
    • Datacenter Solutions
    • Infra Solutions
    • Networking
    • Storage
    • Unified Communication
  • Mobility
  • Sales & Marketing
    • Customer Relationship Management
  • Security
  • Tech
    • Artificial Intelligence
    • Augmented Reality
    • Internet of Things
  • All
  • Cloud
    • Solutions
    • Virtualization
  • Data
    • Analytics
    • Big Data
  • Digital
    • Digital Marketing
    • Social Media Marketing
  • Finance
    • Cost Management
  • Human Resources
    • HR Solutions
    • Talent Management
  • IT Infra
    • App Management Solutions
    • Best Practices
    • Datacenter Solutions
    • Infra Solutions
    • Networking
    • Storage
    • Unified Communication
  • Mobility
  • Sales & Marketing
    • Customer Relationship Management
  • Security
  • Tech
    • Artificial Intelligence
    • Augmented Reality
    • Blockchain
The Ultimate Guide to As-A-Service: Step-By-Step Advice for Empowering Your Technology Solution Business

The Ultimate Guide to As-A-Service: Step-By-Step Advice for Empowering Your Technology Solution Business

Published by: Research Desk Released: Oct 09, 2019

Do you feel like you’re fighting harder for customers’ business today than ever before? We’ve talked to countless technology professionals who find that their business is being stolen away by other solution providers who offer sub-par services for a lot cheaper or that they’re investing more in sales and marketing to position themselves better to attract customers.

Why is this happening? Because customers have more control in today’s as-a-service world. They have more options and switching costs aren’t as great. That means we have to mold our offerings and our value propositions to the way our customers buy today.

For example, your approach to selling a house would be different 20 years ago vs. today. If you are going to put your house on the market today, you’d find out what’s attracting buyers and make investments in the updates that would have the most impact.